Psychogeography Continued...

The second presentation which I created was based solely outside, looking at various locations in the city of Leicester. One believed that this was a more successful presentation, in which fulfilled the elements of psychogeography. For example, different senses and scenery was distinguished throughout various areas, in comparison to our first presentation, which restricted this, as it was based predominantly in the home where these discoveries could not be exposed. The basis of the second presentation was to find a bus route which one was not familiar with and travel around various areas which were randomised. Again, the random aspect of the second presentation was more successful in comparison to the first as it focused on broader areas around Leicester. The prime theme which was to be looked upon was the viewing of graffiti around these different areas and the correlations distinguished between the area and the graffiti. This experience was intriguing due to the alternating amount of graffiti in the different areas, for example, the town of Leicester and the Gilmorton estate appeared to be more deprived areas. These areas also had the majority of graffiti, in comparison to other areas, such as Whetstone, Glen Parva and Blaby which each had very little graffiti.

Second Psychogeography Presentation

The psychogeography project was an intriguing one as new areas were encountered and looked upon with a more observant approach in comparison to following ordinary daily routines and visualising perpetual sites and landscapes. The second presentation, which consisted of various images, enabled a greater insight into the surroundings of Leicester.

Practical Project Work

1/ Psychogeography Project
The psychogeography project which one has completed is above, which has been uploaded and described for part of the reflective journal.  
2/ Pecha Kucha Presentation Networked Media

View more presentations from Sophie_Beck.

For the 'Pecha Kucha Presentation' the script was embedded  as notes on the powerpoint, therefore they are not visible one the slides and some of the slides did not contain text . I have added a script below which we followed:

Second Slide- Introduction:

 This is when a good or service becomes more valuable and more known as more people use it. The more popular, well known or distributed the service, object or thing being used is, the more valuable it becomes. There are many examples of this which are going to been talked about throughout the presentation. And many of these examples are well known with the generation of today.  Network effect is also refereed to as network externality.

Fourth Slide- An insight:

Thedore vail was the founder of the bell telephone – the first model of the basic telephone

From telephones we have developed into a more technical idea of communication.

Fifth Slide- Telephones: 

Telephones are an early idea of the network effect.

This is because telephones make a spider web of connections but for those connections to be possible you have to have more than one user.

Sixth Slide- The Fax Machine:

Before a prolific expansion in media technology, there were only three fax machines.

With the increase in technology, it therefore increases the significance  and value of certain networks.

 Seventh Slide:

The more people that use these specific networks the more value it becomes to other users. For example, Ebay would have little use if there was no one to consume or compete with the auctions.

Eigth Slide:

The internet increases in value if more people are using it. An example of this is Amazon, which tracks people’s purchases and creates recommendations for future consumptions. 

Ninth Slide- Web 2.0:

The new generation of web design allows the audience to interact more with the internet instead of it being a static medium of its predecessor 1.0 for example where would facebook be without the input of comments.

Not just on the bases for people to comment but on the bases of uploading pictures creating blogs other people status but on the structure of how facebook updates its self. 

Tenth Slide:

Facebook is a prime example of network media. Social network sites such as facebook and Twitter rely on mass amounts of users to make the site more useful, therefore the more users it has, the more valuable it will become. At first facebook or ‘facemash, attracted 450 to the site, as more people join, and there friends and family join, the more useful it becomes. 

Eleventh Slide:

The network effect is often the result of word-of-mouth. For example you may adopt a service initially because someone you know uses it; later, you may adopt a service because "everyone" uses it.. This is common again with facebook, one friend may have an account and persuade you to sign up, therefore generating more people to use the site. 

Twelth Slide: 

Another example is Torrents. To share a file a peer open a folder

Thirteenth Slide- Positives of network effects:

Businesses can expand with increasing members

Markets can adapt to meet user’s needs

Certain networks allow people to connect, where they can send requests to one another, such as Farmville, increasing the number of people.

    
Fourteenth Slide-Negatives of network effects:     

One negative of Network effect is network congestion. Congestion occurs when the efficiency of a network decreases as more people use it, causing value of it to reduce to the people already using it. 

 Fifeteenth Slide- Conclusion:

Domino effect where the medium is created but the more people that use it the more valuable it becomes to the user. 

3/ Video Campaign